Can Instacart compete with Amazon Prime

LOCATION INSIDER

Rose Bikes in Cologne, tegut and Amazon are cooperating more closely, as Instacart has become a mini Amazon.

of Florian Treiß on March 25, 2021 in News

Dear Readers,

The last word was really not yet spoken, as Saxony's Prime Minister Michael Kretschmer had already indicated on Tuesday afternoon: Yesterday, after brief consultation with the Prime Minister, Chancellor Angela Merkel withdrew the plans for an additional Easter rest on Maundy Thursday and Holy Saturday. The grocery trade in particular breathes a sigh of relief: this way, Easter purchases can be better balanced. That Merkel admitted her mistake deserves respect, not malice.

Your Florian Treiß

Rose Bikes soon also in Cologne, Peloton on a shopping spree, tegut and Amazon expand cooperation

The omnichannel bike retailer Rose bikes plans to open its sixth store in Germany soon, on Kaiser-Wilhelm-Ring in downtown Cologne. There, the shop will initially open with a smaller pop-up area in May, before the big opening is to take place in August. The investment volume is over one million euros. Rose Bikes wants to offer a “next-level retail concept”. According to the plans, the highlights include a body scanner for measuring, a Zwift training area, a personal check-in and a bar for Cologne's leisure and cycling scene.

The fitness equipment provider Peloton is on a shopping spree and has taken over three tech startups in the past few weeks. The purchases are intended on the one hand to bring new employees on board, but on the other hand to improve the technology of the company's cardio trainers. The three startups taken over are Aiqudo (platform for voice assistants), Atlas Wearables (provider of smartwatches that log sports training) and Otari Studio (has developed an interactive training mat with “live AI feedback”).

Members of Amazon Prime From the north of Frankfurt and the surrounding catchment areas such as Bad Vilbel, Karben and Nidderau, groceries and everyday products can now be purchased from a local with Prime Now tegut branch order online. A range of more than 8,000 products is available that can be ordered via Prime Now and delivered within a flexible 2-hour window. Thomas Wingenfeld, project manager at tegut, says: “We are very pleased that our online offer has been so well received by customers in the region we have covered so far. With the expansion of our delivery area, we can now reach even more customers with our service. The last few months in times of the corona pandemic have shown how important it is to be able to shop from home and have everyday products delivered. "

How Instacart has become a mini Amazon, Berg Sicherheitstechnik becomes Kronos, Bütema’s retail digitization configurator

As Amazon Bought Whole Foods in 2017, the outlook was for Instacart gloomy. The US start-up for food delivery not only suddenly had to compete with one of the most demanding delivery companies in the world, but also counted Whole Foods among its largest partners. But when the shock of the deal subsided, calls came from grocers wanting to work with Instacart to protect their stores against the new threat Amazon posed to them. Four years later, Instacart is increasingly resembling Amazon, with hundreds of thousands of workers, deliveries from groceries to office supplies, and interest in building high-tech warehouses.

The hamburger Erwin Berg (on the right in the photo) is considered one of the pioneers for digital retail solutions. After leaving the retail analytics specialist Crosscan, which he founded, he now devotes himself to restructuring his company "Berg Sicherheitstechnik", which he founded in 1986, for video surveillance, article surveillance and alarm systems. And has now transferred this to the new KRONOS company for retail solutions. For this he has his former Crosscan sales manager Benjamin Schilp (in the photo on the left) brought on board as managing director and co-partner. Due to the current situation around COVID-19, the focus should initially be on Corona-specific solutions for retail, such as queue management, access control or room air cleaning systems.

The retail experts from Butema have developed a new online tool that retailers can use to run through various digitization options for the point of sale. In just three minutes, the tool wants to show which products and solutions fit the respective store concept. Bütema emphasizes that digitization should be seen as a highly individual topic. As in fashion, a “one size fits all” approach rarely works. And so not every store has to be equipped with 75-inch screens or digital signposts if it is simply too small for something like that.

Structural change in retail, stationary boom in China, purchase on account lives longer

The accelerates due to the corona Structural change in retail around seven to eight years, according to a new analysis by IFH Cologne and Professor Dr. Werner Reinartz (University of Cologne). It's about business tasks, online growth and format shifts with unprecedented dynamism. Up to a fifth of stationary stores will have to close their doors by 2023 - that is, up to 80,000 stores. For the current year, the situation is also tightening for a short time due to liquidity-related bottlenecks caused by the shutdown.

While stationary retail in Germany continues to struggle with Corona and in many regions only Click & Collect is again allowed, but not normal shopping, she sees Shopping world in China completely different. Although China is one of the pioneers for live shopping and delivery services, stationary retail is also booming again. This is especially true for the luxury segment: in the midst of the global corona pandemic, luxury boutiques are being inaugurated there at airports, new concept stores are being opened in department stores and pop-up stores are appearing in shopping streets. So while the rest of the world keeps trade to a minimum, China is doing just the opposite.

The payment service provider Nets asked 4,000 consumers in Germany, Austria and Switzerland about their preferences for online shopping. The different payment behavior in the respective countries is remarkable: If the Swiss and Austrians prefer to use their credit card directly when shopping online, the Germans particularly like to pay with e-wallets such as PayPal or on account - perhaps also because many ( even internationally operating) fintechs have made buying on account again popular and even a worldwide trend as buy now pay later.

- Display -

Do it like Adyen, commercetools, GLORY or GS1 Germany and use the unique environment of Location Insider to score points with our readers with your expertise in retail and eCommerce. Become a member of our Content partner clubs and publish your own articles on our website four times a year, including cross-promo via newsletter and social media. Your investment: only 1,500 euros per year. Book directly with Florian Treiß: [email protected], Tel: 0341/42053558

Location Insider is Germany's specialist service for the digitization of retail. Our free newsletter appears Monday to Friday at 11 a.m. Visit us online on our website or follow us on LinkedIn, Twitter or Facebook. You can find information on advertising opportunities and content marketing with us in our media data.


Share article



Subscribe to the free Location Insider newsletter. We provide business-relevant background information on the digitization of retail at around 11 a.m. every day.