Why are you passionate about marketing
Working in marketing at Storck
Our marketing is divided into two important fields. In international marketing in Berlin everything revolves around the central global brand management. Based on the individual positioning, we develop the product and packaging design as well as the communication content and matching campaigns for our brands. Together with our international colleagues, we evaluate the growth potential in existing and new markets and develop suitable marketing concepts and country-specific solutions. These are intensively tested in qualitative and quantitative market research. Our popular brands are currently being advertised in 25 countries with high media budgets.
At national level, our product marketing experts are responsible for the conceptual development, control and implementation of all branding activities for the German market, from target-oriented brand promotions and special offers to pricing strategies and managing the media process. The targeted conception and translation into effective trade and POS solutions is carried out by trade marketing. Both areas are competently advised in the decision-making process by Research & Category Management with knowledge of people, brands and markets.
For these tasks we are looking for people with a special talent for communication, creativity, enthusiasm, analytical understanding and persuasiveness.
Have we aroused your interest and would you like to help shape our brands with your skills?
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