Why is ZARA so popular

New collection: Zara has never seen anything like it!

Zara is one of the most popular fashion retailers ever. Customers can find clothing, home articles, shoes and accessories for women, men and children in eight different collections. The fashion giant is now celebrating a real premiere with its latest collection:There has never been anything like this at Zara!

Zara fans will be ecstatic about this news! Since October 23, 2020, you can actually shop underwear at Zara - but only online. Although Zara has been one of the most popular brands of all for years, the H&M competitor has so far foregone its own underwear lines. We'll give you a first glimpse into Zarasfirst lingerie collectionThe Female Gaze.

Zara launches first line of underwear, The Female Gaze

Every woman should find her favorite piece in this collection. The first lingerie line from Zara not only impresses with its sensual designs, but also with its comfortable fits and a range of different pieces. On the one hand, they have concentrated on seductive underwear for evening and night, which is particularly interesting due to the interplay of different materials such as lace, silk, alpaca, wool, cotton and airy tulle fabrics. In classic black or dark brown, you will find briefs, bras, silk pajamas, bathrobes, sleeping masks, bodysuits as well as scarves and shawls in this area.

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The other part of The Female Gaze Collection includes items of clothing that can also be worn perfectly during the day. In addition to T-shirts, shirts, knitwear and cashmere socks, this also includes underwear. In general, these parts are all kept in soft tones such as nude, silver gray, brown or blush pink.

Both parts brought together should combine sensuality and functionality. The entire collection has been available exclusively on zara.com since October 23.Do you love the latest trends? Then take a look at the special designer collection that is currently available at H&M!

Image source:

imago images / Ralph Peters; Zara

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